Case Studies

• Avg. CPC optimization

Avg. CPC of a Google ads account dropped from $2.45 to $0.87 in 50 days while number of conversions stayed at the same level. 

• Increasing Conversions

Increased the daily conversion rate by almost 3 times in 40 days.

• Reducing Cost

The cost has dropped by almost 60% and conversions increased by 8% in month to month comparison

• ROAS improvement (2X)

In a Search campaign, ROAS increased by almost 100% Month to Month while Cost per Conversion also dropped.

• Higher Conversions

Shopping campaign month to month performance, reduced ad spend and increased conversions

• Higher ROAS

For almost 3 months, the ROAS of an account stayed at around the same level as 5x

• Higher number of Conversions

In 1.5 months daily number of conversions went up more than 60%

• Higher ROAS and lower Cost/conversion

In 1.5 months, return on ad spend of an account grew more than 4 times, ad spend stayed almost at the same level and  cost per conversion dropped as low as 60%

• Higher number of Conversions and lower Cost/conversion

In 20 days number of daily conversions went up more than 60% while cost per conversion went down more than 40%

• Higher ROAS and lower Cost/conversion

In 20 days, cost per conversion of an account dropped more than 40% while the ROAS kept increasing and the number of daily conversions stayed at the same level

• Higher ROAS and more Clicks

In 30 days the ROAS (return on ad spend) of an account grew more than 160% percent  and the number of clicks grew more than 20%

• Higher ROAS and lower Cost/conversion

In 30 days the ROAS (return on ad spend) of an account grew more than 190% percent and the cost dropped more than 39%

• Lower Avg. CPC and more Clicks

In 30 days, Avg. CPC went down more than 30% while the number of clicks went up more than 40%

• Higher number of Conversions and lower Cost/conversion

In 30 days, cost per conversion dropped by almost 39% and the number of conversions grow more than 70%

• Higher ROAS

In 30 days, increased the ROAS of an account by 3x even of the account had above average ROAS at the beginning of the 30 day period

• Higher number of Conversions

In 45 days, the number of daily conversions increased by almost 4x, while the costs were around the same level

• Lower Cost / Conversion and higher ROAS

In about 2 months, cost per conversion dropped almost 40% percent, while Return on ad spend grew 18%

• Lower Cost / Conversion and higher number of Conversions

In less than a month, cost per conversion went down almost 75% and number of daily conversions went up more than 25%

• Lower Cost / Conversion and higher number of Conversions

Number of conversions grew as high as 7 times, while cost per conversion dropped almost 89% in about 70 days

• Higher number of Conversions

Number of conversions increased almost 2x in about 2 months with almost the same ad spend