Case Studies
• Avg. CPC optimization
Avg. CPC of a Google ads account dropped from $2.45 to $0.87 in 50 days while number of conversions stayed at the same level.
• Increasing Conversions
Increased the daily conversion rate by almost 3 times in 40 days.
• Reducing Cost
The cost has dropped by almost 60% and conversions increased by 8% in month to month comparison
• ROAS improvement (2X)
In a Search campaign, ROAS increased by almost 100% Month to Month while Cost per Conversion also dropped.
• Higher Conversions
Shopping campaign month to month performance, reduced ad spend and increased conversions
Do you like what you see?
• Higher ROAS
For almost 3 months, the ROAS of an account stayed at around the same level as 5x
• Higher number of Conversions
In 1.5 months daily number of conversions went up more than 60%
• Higher ROAS and lower Cost/conversion
In 1.5 months, return on ad spend of an account grew more than 4 times, ad spend stayed almost at the same level and cost per conversion dropped as low as 60%
• Higher number of Conversions and lower Cost/conversion
In 20 days number of daily conversions went up more than 60% while cost per conversion went down more than 40%
• Higher ROAS and lower Cost/conversion
In 20 days, cost per conversion of an account dropped more than 40% while the ROAS kept increasing and the number of daily conversions stayed at the same level
Do you like what you see?
• Higher ROAS and more Clicks
In 30 days the ROAS (return on ad spend) of an account grew more than 160% percent and the number of clicks grew more than 20%
• Higher ROAS and lower Cost/conversion
In 30 days the ROAS (return on ad spend) of an account grew more than 190% percent and the cost dropped more than 39%
• Lower Avg. CPC and more Clicks
In 30 days, Avg. CPC went down more than 30% while the number of clicks went up more than 40%
• Higher number of Conversions and lower Cost/conversion
In 30 days, cost per conversion dropped by almost 39% and the number of conversions grow more than 70%
• Higher ROAS
In 30 days, increased the ROAS of an account by 3x even of the account had above average ROAS at the beginning of the 30 day period
Do you like what you see?
• Higher number of Conversions
In 45 days, the number of daily conversions increased by almost 4x, while the costs were around the same level
• Lower Cost / Conversion and higher ROAS
In about 2 months, cost per conversion dropped almost 40% percent, while Return on ad spend grew 18%
• Lower Cost / Conversion and higher number of Conversions
In less than a month, cost per conversion went down almost 75% and number of daily conversions went up more than 25%
• Lower Cost / Conversion and higher number of Conversions
Number of conversions grew as high as 7 times, while cost per conversion dropped almost 89% in about 70 days
• Higher number of Conversions
Number of conversions increased almost 2x in about 2 months with almost the same ad spend
